Client studies
Get insight into how McKinsey works
One of the best ways to see what working here is like is by learning how McKinsey has helped clients tackle difficult challenges or capitalize on opportunities.
We’ve selected four clients from different industries to showcase our approach. While we can’t name the clients, these study profiles offer a window into how McKinsey works.
Financial institution
Building a bank from the ground up
One of the Middle East’s largest and oldest banks had decided to expand into Malaysia. We worked with them to create an innovative, customer-focused bank unlike any other.
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Technology
Building trust in change
The success of a leading consumer electronics company was masking underlying problems that eroded its profitability. Find out how McKinsey earned the client’s trust to deliver difficult—but essential—recommendations for its long-term growth.
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Pharmaceutical
Achieving marketing excellence through customer insights
Learn how McKinsey helped one of the world’s leading pharmaceutical companies rethink how it markets its products.
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TV network
Creating change in a creative organization
A TV network with a global audience of more than 1.5 billion wanted a bold new growth strategy. We recommended they instead focus on reinventing how they work. Find out why—and what the results were.
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